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Fun with healthy food – The Kiddy Bears children’s collection: Child-friendly tableware with cheerful motifs

Press release   •   Jul 10, 2019 09:17 BST

Healthy food that tastes good and is great fun – this is what the little ones can experience with the Kiddy Bears children’s collection from Villeroy & Boch. This child-friendly tableware, developed specifically for the needs of children and young families, is decorated with cheerful bears and is a playful way to introduce the young users to healthy eating habits.

Designed with loving attention to detail in fresh and modern colours, the two décor lines – “Hungry as a Bear” and “Happy as a Bear”– will appeal to both boys and girls. The “Hungry as a Bear” décor revolves around food. The small, good-humoured bears are busy with apples, bananas and water melons, encouraging the kids to try fresh fruit and vegetables themselves. The “Happy as a Bear” décor is all about leisure activities and holidays: the bear friends experience exciting adventures by the sea, such as boating or swimming with a dolphin.

The range consists of a muesli bowl, a flat and a deep plate as well as a cup and a mug, which are all perfect for children in terms of size and ergonomics. There is also a mug with two handles that makes it easy for small hands to grip and hold securely. Parents in particular will appreciate the Villeroy & Boch breakages guarantee: should a plate or cup break within two years of purchase, it will be replaced for free.

The children’s crockery is complemented by a matching cutlery set that consists of a knife, fork and a small and large spoon, all made from high-quality stainless steel. The items in the tableware collection are available individually or in sets. The 3-piece set consists of a muesli bowl, flat plate and cup whereas the 7-piece set includes a muesli bowl, flat plate, mug and the four pieces of cutlery.

The imaginative collection featuring the cheerful bears accompanies kids throughout the day. Breakfast, snacks, lunch or dinner – the animal friends will help you serve new stories about delicious, healthy food to your children. All items make perfect gifts for births, christenings, birthdays and Christmas.

Product information:

Children's crockery:

  • Premium Porcelain decorated using lithographic technology
  • 2-year breakages guarantee for items purchased in Europe: Villeroy & Boch will replace any breakages free of charge
  • Dishwasher-safe
  • Microwave-safe

  • Children's cutlery:

  • 18/10 stainless steel
  • Dishwasher-safe

  • Photos for download:

    Villeroy & Boch:

    Villeroy & Boch is one of the world's leading premium brands for ceramic products. The family business, which was founded in 1748 and is headquartered in Mettlach/Germany, stands for innovation, tradition and exceptional style. As a renowned lifestyle brand, Villeroy & Boch offers products from the sectors Bathroom and Wellness and Tableware, and is active in 125 countries.

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