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Old Luxembourg Brindille: A Modern, Elegant Interpretation of the Classic, Alt Luxemburg

Press release   •   Feb 08, 2018 15:09 GMT

Vintage or contemporary? The look of the new tableware series Old Luxembourg Brindille is betting on both and presenting the first décor in the Villeroy & Boch history, Alt Luxemburg, with the fine, blue flower branch in a new style. The traditional form and decoration has been newly interpreted and adapted into a contemporary design.

The décor Old Luxembourg Brindille is an eye-catcher for its colour alone. Deep cobalt blue is quite simply the historical colour for porcelain decors, already used for Chinese vases from the 1st millennium and the famous Delft faience. The roots of the floral motif go back to the 18th century: starting in 1768 the Boch brothers used the Brindille as a hand-painted décor on fine stoneware dishes in their factory in Septfontains, Luxemburg.

And that’s why today the flower vines are being used on a modern, simple round form as the tableware collection Old Luxembourg Brindille – sometimes in powerful blue on shining white like the historical original, sometimes inverting the colours to white on blue. Furthermore, some of the aspects of the motif have been cut out, enlarged and presented anew. This way the dishes receive a contemporary, expressive colourfulness with strong decorative impulses.

Old Luxembourg Brindille is manufactured out of premium porcelain and decorated using the lithographic technique. All the items are dishwasher and microwave-safe and therefore made for everyday use.

With the matching glass Old Luxembourg Brindille the table setting is complete. Here too the flower branch is part of the presentation as an engraving. Naturally, very much in line with “history meets modernity” – elegant in a consciously reserved design.

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Villeroy & Boch:

Villeroy & Boch is one of the world's leading premium brands for ceramic products. The family business, which was founded in 1748 and is headquartered in Mettlach/Germany, stands for innovation, tradition and exceptional style. As a renowned lifestyle brand, Villeroy & Boch offers products from the sectors Bathroom and Wellness and Tableware, and is active in 125 countries.

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